Tuesday, December 6, 2011

ICAS Today -- December 6, 2011

ICAS Today -- Tuesday, December 6
Hoover Addresses His Air Show Family
Air show legend Bob Hoover spoke to a captivated audience of nearly 1,500 ICAS members at yesterday's opening general session of the ICAS Convention. During an interview-style presentation, Hoover recounted his 70+ year career in aviation.
Competition Awards Luncheon Set for this Afternoon
Sponsored by Air National Guard and John Klatt Airshows
At this afternoon's luncheon presentation, ICAS will recognize event organizer winners in the following categories: newspaper ads, posters, radio spots, television commercials and websites. Performers will be recognized for magazine ads, posters, marketing videos and websites. In addition, this year ICAS will make special presentations to the three air shows that developed and implemented the best overall marketing plan during the 2012 air show season.
The awards presentations will be hosted by air show announcer Ric Peterson. The event begins today at 12:15 p.m. in the Concorde Ballroom. Traditional Marketing Competition Awards host Ric Peterson will be joined this year by Matt Jolley, the host of the internet Warbird Radio.
Today's Schedule Highlights
7:15 a.m. - 8:15 a.m.   Announcers Forum (Champagne 1)
                                    U.S. Air Force Event Organizer Roundtable Discussion (Versailles 3/4)
                                    U.S. Navy Event Organizer Roundtable Discussion (Versailles 1/2)
                                    Wing Walker Roundtable Discussion (Burgundy)
8:30 a.m. - 12:00 p.m. Air Boss 201: Advanced Air Boss Workshop (Champagne 3/4)
8:30 a.m. - 9:30 a.m.   Concurrent Education Session #5
                                    A Practical Guide to Guerilla Air Show Marketing in the Twenty-First Century (Versailles 3/4)
                                    Air Show Business Basics: Concessions (Champagne 1)
                                    Ground Operations: Safety on the Flightline (Versailles 1/2)
Harmony at the Home Base: Developing and Maintaining a Strong Relationship With Your Airport (Burgundy)
                                    U.S. Air Force Air Combat Command Forum (Champagne 2)
9:45 a.m. - 10:45 a.m. Concurrent Education Session #6
                                    Air Show Business Basics: Hospitality (Champagne 1)
                                    Canadian Forces Snowbirds/1 CAD Forum (Champagne 2)
                                    Inventorying Your Sponsorship Assets (Burgundy)
                                    Newbies Can Conduct Great Air Shows, Too (Versailles 3/4)
Putting the Media to Work for You: An Air Show Professional's Guide to Press Relations (Versailles 1/2)
11:00 a.m. - 12:00 p.m. Concurrent Education Session #7
                                    Air Show Business Basics: Event Marketing (Champagne 1)
                                    European vs North American Air Shows: An Educational Comparison (Versailles 1/2)
                                    Keeping our Performers Safe: An Event Organizer's Perspective (Burgundy)
The Voices of Experience: Veteran Event Organizers Share Their Perspectives on the Air Show Business (Versailles 3/4)
                                    U.S. Navy/Marine Corps Forum (Champagne 2)
12:15 p.m. - 2:00 p.m. Marketing Competition Awards Luncheon (Concorde Ballroom )
                                    Sponsored by Air National Guard and John Klatt Airshows, Inc.
2:00 p.m. - 6:00 p.m.   Exhibit Session C (ICAS Convention Delegates Only)
                                    Sponsored by Tim Weber Airshows, Inc.
6:15 p.m. - 7:15 p.m.   2012 Exhibit Space Draw (Champagne 2)
                                    Maple Leaf Forum (Versailles 3/4)
                                    United Airshow Grunts Meeting (Versailles 1/2)
ICAS Today Made Possible by Our Newsletter Sponsors
This year's newsletters – both printed and digital -- are made possible through the generous sponsorship support of Team Rocket, the Commemorative Air Force, Tora Tora Tora, and Shannon & Luchs Insurance Agency, Inc.
Written, designed, printed and distributed to help get you where you need to be when you need to be there, the newsletter provides updates and timely reminders about the various convention activities occurring here in Las Vegas this week.
NTSB To Investigate Air Show Safety
The NTSB recently announced that it will hold a hearing next month to gather information about the safety of air races and air shows. During a one-day meeting on January 10, the board will hear from regulators, aviation organizations, industry groups, and airport authorities to learn about safety practices, procedures and protocols. The board also will gather information about the safety regulations and oversight in the planning and execution of these events.
ICAS President John Cudahy will be among those to testify at the public hearing next month.  A representative from the NTSB is on-site at this year's ICAS Convention to learn more about the air show industry and its safety programming in advance of the public hearings.
Get to Know our Air Show Legends
Sponsored by Goulian Aerosports, Team Oracle, David Martin Aerobatics, and Stallion 51
Among the first of our Air Show Legend to be recognized this year:
Bevo Howard  began flying air shows at the age of 19 and subsequently became a successful aviation businessman and early aerobatic competition pilot. He combined natural leadership and entrepreneurial skills with uncommon piloting skills to become extraordinarily successful in both commercial aviation and air show flying during the 1930s and 1940s. The most well-known air show pilot of his era, Howard was one of the earliest safety advocates in the air show community, and demonstrated a lifelong commitment to helping new air show performers establish themselves in the business. Although he was killed in an air show accident in North Carolina in 1971, Howard's rebuilt Bucker Jungmeister now hangs in the National Air and Space Museum's Udvar-Hazy Center in Virginia.
Duane Cole is recognized for his pioneering success as an air show announcer, pilot and promoter, a highly regarded teacher of technique and safety, and an advocate of safety and reasonable regulation.  Cole is credited with lobbying to prevent passage of stringent and debilitating air show restrictions following a tragic accident in the early 1950s. In 1962, Cole represented the United States on the U.S. aerobatic team flying in Budapest, Hungary. As an instructor, Duane is said to have insisted on excellence in all three flying axes; longitudinal, lateral, vertical. Cole melded his air show demonstration talents with an affable personality and fluid mind for industry advocacy, negotiation and relationship building.
Butch Voris was given the responsibility of forming a military flight exhibition team for the United States Navy as a 27-year old lieutenant commander. In the 65 years since, the Blue Angels have become iconic.  But at the time, this young naval officer and World War II veteran was tasked with assembling and training a new type of formation team that did not yet exist. Known initially as the "Navy Flight Exhibition Team," Voris and his teammates provided the team's enduring name within a month of their first performance in 1946. Five years after helping to create the team, Voris returned for his second tour as team lead in 1952 and 1953. Butch enjoyed a long and distinguished career as a naval aviator, but he will be most remembered as the Blues' first boss.
Air Boss 201 Program Offered this Morning
The perennially popular Air Boss 201 program will be held from 8:30 a.m. until 12:00 noon today in the Champagne 1 meeting room. This course addresses some of the more complex issues in air show air/ground operations, the pre-show safety briefing, changes to air regulations, discussion on air show entertainment techniques and strategies, radio communications and case history discussions on difficult air/ground operations problems and issues. Air Boss 201 explains how to assess event preparation and readiness, and how to stay within both the letter and the intent of all applicable regulations, ensuring pilot safety.
By itself, the course will not qualify an individual to become an air boss. But this program is focused on air boss issues and can be used as a useful first step in developing the knowledge base necessary to become an air show air boss.
The fee for the course is $190 and ICAS Convention delegates who did not pre-register for the session can register for the program beginning at 7:00 a.m. this morning in the convention registration area.
Maple Leaf Forum to Focus on Canadian Issues
At 6:15 this evening, this convention's strong Canadian contingent will gather in the Versailles 3/4 meeting room for this year's Maple Leaf Forum, an information-packed 75-minute opportunity to discuss the unique issues, problems, challenges and opportunities of Canadian event organizers and performers. Veteran Canadian ICAS members, Canadian regulatory officials, and representatives from the Canadian military will be on hand to give you the latest news on Canadian air show issues, answer your questions and provide you with expert guidance.
Space Draw for 2012 Convention is Night
The space draw for organizations interested in reserving their booth(s) for the 2012 ICAS Convention will be held from 6:15 to 7:15 p.m. tonight  in the Champagne 2 meeting room at the Paris Las Vegas Hotel. If you'd like to get the best booth position possible for next year's convention, make plans to join us tomorrow following the afternoon exhibit.

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